PENTALABBS, THE START-UP ACCELERATOR
GROWTH AND CREATIVITY
Pentalog, an international high-growth SME and forerunner in providing IT services in Europe and Asia has quickly risen above the competition thanks to a winning combination: cost-killing combined with ongoing quality and production improvement. We have opened the door towards new business models in the IT sector in both Eastern and Western Europe.
Our strategy consists in enforcing traditional software maintenance services with our offshore R&D services and supporting step by step a large number of start-ups and passionate and creative entrepreneurs…
After having reported a first success by launching the first start-up incubation project inside the Pentalog group (People-Centric, IT recruitment agency), we decided to set up an efficient tool for supporting other IT start-ups, grow-ups and SMEs in their innovative projects. And so Pentalabbs was born.
ENGINEERING, MARKETING AND FINANCE
Pentalabbs addresses to 3 areas covering the overall innovation approach:
- IT engineering: architects, development engineers, graphic designer and ergonomists in charge of developing your IT solution
- Marketing: digital Marketing experts set up the industrialization and virtualization processes that will boost your sales
- Financing: stake acquisition is part of the possible financial support Pentalabbs can bring.
The objectives of the Pentalabbs acceleration program are as follows:
- Reducing time-to-market for the start-up's solution
- Maximizing its ROI
- Initiating its international development
- Optimizing its valuation
PROJECT FOCUS: PEOPLE CENTRIC
People Centric is a web-based, international IT recruitment agency and the first start-up project developed by the Pentalog group, which proved to be highly successful after just a few months!
If at first People Centric was recruiting candidates only for the Pentalog group, the agency soon became the no. 1 choice among IT services companies looking for the perfect candidates. Their recruiting capacity is constantly increasing, reaching the high number of 500 IT profiles recruited per year. People Centric is now a stand-alone recruitment agency with significant sales figures!
What makes this start-up company so special? The answer fits perfectly in today's technological innovation context: over 100.000 IT experts' profiles, "hot profiles" with immediate availability and rare competences, an online platform of over 250 IT tests, quick and 100% targeted matching and a low cost business model.
Aurélie Poulet, HR Assistant at Mediabrands: "We had the opportunity to work with the People Centric agency during our specialized profile recruitment process. They demonstrated a high level of professionalism, responsiveness and availability. They immediately understood our needs and expectations, giving us full satisfaction throughout the entire process, which turned out to be real short. We will most certainly continue our collaboration with People Centric!"
PROJECT FOCUS: EASYFLYER
Easyflyer is a French start-up, leader in online low-cost printing services. Based on a 100% web model, the young company found in Pentalabbs an efficient support for industrializing the necessary IT developments to accelerate its growth and international expansion.
After refreshing its design, Pentalabbs took over the development of new specific and innovative features and eCommerce tools of the Easyflyer website (Magento, PHP, HTML, CSS, JQuery, SQL technologies). Currently, market studies are being conducted in order to define an expansion strategy in other European countries.
As a start-up incubator, the Pentalog group took a stake in Easyflyer, thus supporting their financial needs in a crucial development stage. Pentalog helped Easyflyer achieve its growth objectives more rapidly and gain more credibility from future investors and partners.
Easyflyer reached a sales figure of 1.44 million euros in 2012, an increase of 100% compared to 2011.
Fabien Prêtre, founding CEO of Easyflyer: "Pentalabbs enables us to exchange our ideas at both strategic and operational levels, in various fields, such as R&D, technological development, marketing strategy, internal and external growth."
PROJECT FOCUS: ECOTRAVEL
Ecotravel is a company specialized in cost effective and environmentally-friendly person transportation. Their innovative services are a reliable and economical alternative to usual transportation means. In order to successfully carry out its growth project, Ecotravel chose Pentalog to develop its strategy and technological tools according to the market requirements.
Pentalabbs has developed Ecotravel's eCommerce platform (Magento, PHP) and completely redesigned the site with a whole new perspective in online sale of this type of services. The team also created and developed a calculus algorithm for route pricing by optimizing distances while taking in consideration various parameters such as traffic-flow conditions and urban constraints.
For the processing and monitoring of the car booking requests, Pentalabbs has developed a native application for Android tablets which will be used by the Ecotravel drivers. A mobile application for smartphones (Android, iOs and Windows Phone) will be further implemented.
Finally, at Marketing and Recruitment level, the Pentalog ecosystem provides Ecotravel with a daily support that completes Pentalabbs' intervention in the engineering area.
Khalid Sadiki, founding CEO of Ecotravel: "Pentalabbs allowed us to validate our innovative business model by virtualizing our commercial system and developing our affiliate program."
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