Julien L.

Consultant

690 dollar
Freelancer
23 years
Geneva, SWITZERLAND

My experience

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ulys coaching FreelanceJuly 2021 - Present

Pourquoi ULYS ? Ulysse c'est nous !

le Héros de l’Odyssée symbolise dans son périple du retour chez soi, l’exigence du retour à soi.
- Par ses qualités d’adaptation, de compréhension, de relationnel, de performance, de dépassement de soi, son ingéniosité et son intuition, il incarne à lui seul le leadership nécessaire au succès.
- Le parallèle avec le haut potentiel en besoin d’accompagnement est naturel :
D’abord par la “metis” cette grande intelligence qui le caractérise, puis par le décalage avec ses compagnons de voyage, par sa grande pluridisciplinarité et sa créativité et finalement par le fardeau de sa différence comme une punition des Dieux.

Why Ulys? Ulysses is us!

- The Hero of the Odyssey symbolizes in his journey back home, the demand for a return to oneself.
- Through his qualities of adaptation, understanding, interpersonal skills, performance, surpassing oneself, his ingenuity and his intuition, he alone embodies the leadership necessary for success.
- The parallel with the high potential in need of support is natural:
First by the “metis”, this great intelligence that characterizes him, then by the gap with his traveling companions, by his great multidisciplinarity and his creativity and finally by the burden of his difference as a punishment from the Gods.





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The Good ConsultingMay 2020 - Present

- Supporting brands and organizations to find and express their purpose
- Strategic positioning
- Brand content design
- Strategic partnerships
- Project owner support in website and digital projects
- Support in the transformation
- Going beyond recommendations, accompaniment during execution phase with creative expertise
- Digital expertise: Agency briefing, coordination, project management and follow-up
- Creative support
- Creative teams mentoring
- Executive Coaching

CURRENT MISSIONS AND CUSTOMERS PROFILES:
- World leading company in the building sector: digital marketing projects management, digital agency contests, art direction, advise and set up on digital ecosystem ;
- Leader of its sector beauty care brand: Purpose definition, support in the transformation of the organization, communication strategy, brand content creation, art direction, support in strategic partnerships ;
- World leader in the HR sector: trainings on social networks and branding
- Sustainable beauty care brand: strategic accompaniment and coaching and advising of the founder
- Individual executives in the communication and learning sectors: executive coaching and advising.

https://www.linkedin.com/in/julien-levy-brand-digital/detail/treasury/position:1615841836/?\


M&BD Consulting® FreelanceFebruary 2021 - Present

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FirmenichJune 2011 - May 2020

Campaigns

Designed, wrote, produced, art-directed, launched, promoted #NaturalsTogether Webseries to discover the most beautiful natural ingredients for Fragrance and Flavors, the communities who grow them and the creators who bring them to life. www.firmenich.com/naturalstogether

For Good, Naturally corporate purpose campaign:

- Designed, wrote, produced, art-directed, launched, promoted the Video campaign: www.firmenich.com/forgoodnaturally
- Refreshed the brand identity with award winner photographer Fulvio Bonavia
- Global launch strategy

Social Media
- Designed, launched and managed social media strategy and content production on LinkedIn, Facebook, Twitter, Instagram, Wechat, Baidu
- Global training and internal ambassadorship management
- Reputation and domain names portfolio management
- Internal digital influencer and advisor

Brand Identity
- Designed and art directed corporate brand Identity and visuals with award winner photographer Fulvio Bonavia|
- Global launch and follow up of consistency
- Design of collaterals




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FirmenichJune 2007 - June 2011

- Editorial management and art direction driving growth and engagement with multicultural targets
- Drove global growth marketing strategy to recruiting members
- Built PR partnerships allowing visibility in 1st class media outlets
- Marketing strategies to grow audience of affinity target
- Product Design and successful launch under the osMoz.com luxury brand globally (olfactory kits, trend tours, workshops, App) generating revenues
- Media partnerships with luxury fragrance brands as Dior, Guerlain, Armani, Nina Ricci, Azzaro, Davidoff
- Management of multifunctional team
- Budget management with financial objectives

FirmenichFebruary 2001 - January 2007

Upper Web sitesJune 1998 - January 2001

My stack

Others

Marketing, Branding, Creative Direction, Project Management, Communication, Digital Marketing, Leadership, Business Strategy

My education and trainings

Design thinking for innovation - University of Virginia2020 - 2020

Développement durable - Centrale Supelec2018 - 2018

Innovating in a Digital World - Institut Mines-Télécom Business School2017 - 2017

Maîtrise d'hypermedia - Information & Communication - Paris 81996 - 1998

Graphic Design - École Superieure Estienne des Arts et Industries Graphiques1994 - 1996