Terry O.


732 dollar
15 years

My experience


Freelance/ConsultancyJanuary 2015 - Present

After eight years of desk-bound roles, I decided to work remotely. This allowed me to learn Spanish and pursue interests not available in the UK. I have worked remotely with companies all around the world.

I have managed location and location-based clients. SEO Technical Audits and onsite website analysis to look at the website and client project as a whole and see problems from a distance before diving in.

I perform site audits and analytics analysis and see what areas companies online businesses can be improved. These website audits and analysis provide great insight into the online business strategy of SEO, both onsite and offsite and also all forms of digital marketing.

When it comes to optimising and improving online business practices, I manage a small team of designers and developers that work from 5 different locations and time zones.

Web & SEO Management means I am often overseeing and running the design and optimisation of client websites, in all its areas. From a web management side, I run and monitor performance checks, design landing pages, redesign pages and landing pages, create sales pages and funnels, look at UI, UX and user journeys and monitor conversions.

Using SAAS to analyse and manage all Technical SEO identifying and solving onsite issues including website migrations. I run all on-page SEO, including Schema and meta tags. I even write content for web pages and landing pages.

I create marketing plans and link outreach reports to help spread branding and marketing opportunities including backlinking.

Managing clients using Google Analytics, Adwords, Page Speeds and Search Console for site problems. Ahrefs, SEMrush, Sitebulb, Link Assistant, Screaming Frog, Clearscope, SEO Surfer etc.
Asana, Skype, Google Drive, Slack, Trello, Basecamp

-September 2016 - December 2016

Digital Consultant - FEM Fundación por la Educación Multidimensional

Whilst backpacking around Colombia, I stumbled across this organisation who reached out to me and asked to help with the online digital side of their business, across several different projects.

Combined with field work, working with FEM allowed them to concentrate on the offline side of their business projects and gave me the personal freedom to work on their online businesses, digital marketing and online strategies.


I signed up for a 2-month experience on an Eco building site in the mountains of Monterrey. The project was a home which was being constructed using the Super Adobe building technique. The project had stalled in recent months and with my help and a few volunteers, we moved the project forward a little. The Vage foundation is working on several Eco projects revolving around ecotourism, self-development and spirituality.

It was a great project to be involved with. It was A LOT of manual labour, something I did not think I would handle well, but eventually I took it in my stride.

In the future, I may come back and work with this company some more.

I could only commit to 2 weeks as I was working online as well.

Freelance Make-up Artist

Ill Willed Productions & Amara Studios

As part of a 2-week projects based out of Mexico, I worked on a team of people who created prosthetic makeup pieces for an independent short film called GUTS they were putting together with Amara Studios, in Guanajuato Mexico, directed by Tate Steinsiek. During the week of filming, I worked with a team of 12 people creating and applying prosthetic makeup appliances for up to 40 people dressed like zombies.

CMS plcSeptember 2009 - January 2015

A varied role, working in partnership with the Marketing Director which involved full ownership and control of the company website and web presence, managing a large successful online store and several portfolio sites.  The work was varied and spanned web design, wireframing, web development, SEO & SEM, email marketing & design, day to day site management and maintenance/problem-solving.  Consulting and project managing external design agencies.

There was artistic work involved with logo design, branding, animations & caricatures.

•    Achieved increase in monthly traffic by building and improving the site’s structure
•    Implemented and managed monthly email newsletters and mail shots
•    Increased traffic overhauling onsite SEO, inbound links for the main store and all mini-sites.

Some of the projects and tasks include:

•    Project managed all website projects, including design, build, and content management,
overhaul of website structure and SEO techniques. Responsible for implementing and
managing online trading, merchant banking and multiple payment gateways.
•    Redesign of e-commerce store to suit a more business/corporate website, maintaining
e-commerce functionality. Worked with and managed 3rd party agencies on design projects.
•    Created training documents, workflow processes and held training sessions for company
•    Working with marketing department to draw up agreeable targets to improve online presence
and sales.
•    Designed, built, maintained and updated satellite sites including logo design and branding
•    Designed new company ‘mascot’ and incorporated across all marketing material.
•    Communicating to senior management – to concepts clearly and concisely to various business stakeholders to a high level.
•    Conducted interviews with external 3rd party contractors and liaised with recruitment agencies for employing new staff for the company.

Website Copy LtdJune 2009 - September 2009

A contract position in which the support section on the BT business website needed thorough content analysis. All the content was rewritten to be a lot more user friendly, informative and help reduce demands on nationwide call centres

InteleqtJuly 2009 - August 2009

I worked on this project as a freelancer from its beginnings as a startup. The main role involves developing month by month marketing plans and objectives for small businesses in helping their business grow, whilst accommodating client budgets and expectations.  Website Audits were done to highlight successful and problem areas in peoples sites and this, in turn, would be used to develop step by step project plans to help improve their sites and presence on the internet.  Also helped out with design work, development work, UX & UI development, logo design and onsite SEO.

All work was done remotely. The company target the San Diego area but have clients from all over the world.

Mistera LtdApril 2009 - May 2009

Working for a small design agency working on a variety of projects. Design mock ups, wireframing, html markups, integration with CMS backends, banners and animated gifs, designing & creating newsletters. Was taken up to reduce backlog of work.

ScenericMarch 2009 - April 2009

This was a short term contract role, working for a company who have a number of large client websites of varying natures, migrating from static pages to a bespoke CMS.  I was taken on to aid the workload, as they were working to a date driven deadline. Job duties included:
•    Daily update of site content
•    Troubleshooting CMS queries and overall website functionality analysis
•    Landing pages and advertising banners
•    Cross browser issues and solutions, especially IE6
•    Data driven reports to report back results and finding to clients

Is4profitJune 2008 - January 2009

I enjoyed my time at Is4profit, a company who run a small business news and information website.  I was taken on to ease the workload, as they were migrating servers, content management systems, the re-design of the site and also incorporating a university to business project.  Initially only a 3 week project, I was there for nearly 10 months. Job duties included:
•    Daily update of news articles & image optimisation
•    Weekly Newsletter construction and e-marketing to 37k + clients.
•    Mailing list Management/ PHP database management
•    Updating content articles on the site.
•    Writing news/content articles
•    Creating Flash and animated .gif banners
•    Optimised web content for SEO
•    Creating Web site functionality analysis and UX reports

IQPCMarch 2007 - February 2008

IQPC is an international conference company, which produces conferences across a range of industries.   I was responsible for uploading and maintaining the content of IQPC’s global websites and company intranet, in a team of 14. I created the web presence for the conference in the relevant sector style. Another of my tasks is to ensuring that all copy submitted for upload is suitable for web use and to edit.
•    Bespoke visual design and development for large-scale silo sites, including creation of banners, buttons and full designs to client specifications
•    Each event has an individual web site; I was responsible for creating each site in CSS and XHTML using a combination of hand-coding and Dreamweaver.
•    Consultation on the “look and feel” of the layout of client site.
•    Management and maintenance of complex CMS, with regular updates and amendments to very tight schedules.
•    Liaison and distribution of information with global client base.
•    Migration of content between CMS systems, adherence to corporate branding, and proofing for company standards compliance and suitability.

My stack

WordPress, Web Services, Web Design, Spanish, SEO, Semrush, SEM, PHP, MS Office, Logo Design, jQuery, Illustrator, HTML, Google Webmaster Tools, Google Trends, Google Analytics API, Google Analytics, Google AdWords, E-commerce, Dreamweaver, CSS, Content writing, B2B, Adobe Photoshop, Adobe Creative Suite