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Thomas Q.

Marketing specialist

Outsourcing
Senior
Orléans, FRANCE
E-commerce Google Ads Marketing Marketing Automation Marketo SEO
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My experience

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Pentalog01.08.2019 - Present

Marketing Automation Specialist within the Marketing Department of the Pentalog group.
  • Building automated campaigns, e-mails, landing pages, forms in Marketo.
  • Setting up campaign reporting.
  • Monitoring campaign success.
  • Executing testing practices.
  • Ensuring Marketo pages and templates are properly set-up and tagged for reporting and traceability.
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Ekela Marketing01.11.2018 - 01.07.2019

Web Marketing Responsible for a Marketing agency that accompanies their clients' development in B2B or B2C, applying traditional techniques, functional but also modern and offbeat alternative techniques.
  • Management of Google Ads and Bing Ads Advertising campaigns.
  • UX, CX.
  • Community management.
  • SEO.
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Easyflyer01.10.2016 - 01.07.2018

Category Manager for an online printing company created in 2009 that offers a unique customer experience through a wide range of customizable communication products at attractive prices.
  • Web marketing.
  • UX and CX for the Large Format category.
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Club Med01.01.2016 - 01.07.2016

Digital / E-Business Manager for a leading leisure, travel and tourism company that created the "all-inclusive" vacation concept.
  • Responsible for B2C and B2C digital platforms for North and South America.
  • Monitoring and optimization of the customer experience through the various Club Med B2C and B2B sites, including responsive versions.
  • Performance analysis (conversions, drop-outs, newsletters, SEO, SEM) and strategy definition.
  • Supervision of the transition to the responsive version of the B2C North America website.
  • Participation in the project to revamp the Club Med B2B website for companies and groups.
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Rue Des Parfums01.12.2010 - 01.12.2015

E-Commerce Project Manager for a perfume store, in Miami.
  • Management of a team of developers to manage high-traffic e-commerce sites (Magento, WordPress), definition of site architecture, server solutions, payment platforms (Chase Paymentech, Paypal) as well as anti-malware tools fraud.
  • Successful application of SEO strategies and social networks, bringing more sales and improving margins.
  • PPC marketing via Google Adwords, Google Shopping and Criteo campaigns.
  • Management and design of Newsletters (MailChimp, Constant Contact and Benchmark.)
  • Analysis and reporting of the performances of the various sites.
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HipHopGame LLC01.02.1999 - 01.04.2013

Founder of the HipHopGame.com website, a multimedia site / musical platform that registered 50,000 unique visits per day without any paid ads.
  • In charge of the editorial content in English.
  • Management and negotiation of advertising space with advertisers.
  • In charge of SEO.
  • Recruitment of editors.

My stack

Spoken languages

SPANISH: Advanced
GERMAN: Advanced
FRENCH: Native speaker
ENGLISH: Native speaker

Open Source solutions

Magento, PrestaShop, WordPress

Miscellaneous

B2B, B2C, E-commerce, Marketing, Marketing Automation, Marketo, PPC, Project Management, SEA, SEM, Social Networks

Web Analysis and Statistics

Google Ads, SEO

Computer tools

MS Office

My education and trainings

Applied Foreign Languages - University of Orléans.1993-1998

Exchange student, Marketing & Advertising Communication - University of Miami.1986-1997