Marketing Specialist

My role at BBI Healthcare has been fast-paced with a wide variety of Marketing. I managed all social media activity such as running competitions for our Gluco brand, where we were the headline sponsors for the welsh OCR event iNVNCBL, I coordinated for our team to attend each event to hand out samples and support where needed.
I was fortunate enough to attend some key meetings with buyers, at big retailers with our I sales team to present the upcoming marketing plans for each brand, and this was a great experience as was able to get first-hand feedback from the buyers and work with them to support the brand being sold in store and online.

One of my favourite experiences at BBI so far was being heavily involved in the rebrand of our most significant brand Balance Activ, this involved coordinating several external agencies together with weekly conference calls and monthly meetings in London. The rebrand included a substantial budget for digital and PR, and this was a big eye-opener to the world of PR.

My role also included many tasks such as organising trade shows and providing artwork for trade mag- azines online and offline and creating POS collateral. Undertaking competitor and industry research and creating presentations for the sales team. Liaising with Healthcare Professionals to manage the Ask The
Expert online service and reporting all KPI figures to the Managing Director. Finally leading the PO tracker and reporting all marketing spend to the Managing Director.

During this position, I worked on several company websites to improve them and make them more us-
er-friendly, I also work a great deal on the social networking side of the Marketing while attending net- working events to market the company/products. Part of my role was also designing leaflets/business cards and various other marketing materials. This role was a very hands-on, active role which has given me the confidence to tackle any given thing that is given to me.

I became Acting Marketing Manager at Greenerdeal4u which was the sister company to PV Solar Solu- tions. My main responsibilities here were to market our main product the Dynamic Energy Panels, we also sold many other products such as Biomass Boilers, Kitchens, and Bathrooms, so there were various things there to keep me busy. The company has several websites which I helped build using a Content
Management System called Joomla. It was my duty to ensure all sites are updated when needed and that they were all user-friendly and in working order. We regularly get requests from our contact forms so I would be the person to deal with those queries. I also do SEO for the websites using Google Analyt- ics and Webmaster tools to improve the ranking and number of views. Social networking was also part of my job, so I took care of Facebook and Twitter using a Social Media Management Dashboard called
HootSuite.

Throughout my day I also designed leaflets, logos and brochures to market our products, for this I had to liaise with the company Director to discuss ideas .and layouts/designs, I then communicated with printing companies to try and negotiate affordable prices