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Vandana G.

Product Manager

690 dollar
Freelancer
6 years
Sunnyvale, UNITED STATES
CRM Data analysis Product Management Tableau Software UX Design

My experience

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Speaking From The HeartJuly 2019 - Present

A writing project aimed to profile the impact of Global Product Management leaders featuring several mid-level PMs, VPs and Directors in an effort to tackle diversity, equity and inclusion. 100,000+ views on LinkedIn since launch.
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KissflowOctober 2019 - February 2021

● Planned product roadmap, prioritized features and backlogs, developed GTM strategy, pricing and P&L efforts as first PM for the BU

● Ran PMF validation calls with 100+ top prospects such as TiE, NASSCOM, FICCI, SaaSBooMi, Rotary etc. Delivered MVP with 30+ features

● Guided engineering teams to build and deliver Chat, Blog, Video Conferencing and Event Management apps from 0 to 1

● Built and delivered direct chat, group chat, team chat and chat hub as a progressive web app (PWA) for mobile and web with 5000+ DAU

● Contributed to the development of Kissflow Design System v4.0 called “Kissflow Coral UI” by recommending best design practices

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ZohoMarch 2017 - July 2019

Enterprise serving 50 million customers where I helped build strategic products for their CRM and Social markets

● Partnered with several internal and external stakeholders from F500 such as Facebook, LinkedIn, Google, Twitter etc. for strategic business partnerships for Zoho’s Marketplace and Integrations, notably— Facebook Lead Ads Manager, Google My Business and Analytics. These helped drive $xx million in new revenue and closed a $5 million deal with India’s top FinTech enterprise customers

● Launched two editions of Zoho CRM and Social in web and mobile catering to niche markets with deep pockets. Increased MRR by 45%

● Improved NPS by 40% by delivering product design revamp for v2.0 via A/B tests and user onboarding for web and mobile

● Collaborated with Heads of Products to improve Zoho’s workplace bundle. Ran a weekly internal forum "Makery" which facilitated cross-product learning among PMs across 10+ Zoho products

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ChemmitAugust 2015 - February 2017

An EduTech non-profit to drive interest and scholarship in STEM by training and connecting with industry leaders and alumni

● Ran a tutoring program for 100+ under-represented students from low-income families to crack GATE—India’s most competitive graduate entrance exam—by conducting mock tests. Connected students with professionals from India & the USA which opened up new opportunities.

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FreshdeskJune 2015 - October 2016

India’s Unicorn SaaS startup. Owned growth initiatives in Product team for their flagship helpdesk software Freshdesk

● Helped build Developer Portal for Freshdesk v2.0 API. Got 80 third-party app developers to enlist for their partner program Upselling solutions increased MRR by 25%. Planned GTM activities as a Product Marketing Manager for Freshdesk core team

● Shipped Automatic Ticket Assignment, Multilingual Knowledge Base and Analytics which helped reach $xx million ARR

● Won the best-designed app as Product Manager for internal carpooling app developed as a part of the Internal Hackathon in 2015. Product Manager for Customer Support Flashcard App developed with the help of senior devs as a side project for 100+ helpdesk agents

My stack

Others

Google AdWords API, Product Management, Google AdWords, UX Design, Analytics, Twitter, Project Management, Data analysis, Wireframes, Aha.io

Business Intelligence

Tableau Software

Graphic

Sketch, Figma, InVision

Technologies

CRM, Trello, Balsamiq

Web Analysis and Statistic

Google Analytics

Analysis methods and tools

JIRA

Languages

SQL

My education and trainings

Master of Science, Information, Management - University of California, Berkeley2021 - 2023

Bachelor of Technology - Anna University2011 - 2015

Summer Research Fellow - Indian Institute of Technology2014 - 2014